Not All Discount Brokers Are The Anti-Christ As Some Of You Want To Believe!

Yesterday I wrote a blog entitled "Realtor offers 5%The Realtors in our area`s enjoy working with our
commission, feels our offer is too low tocompany.We have a staff that is able to assist them
compensate!"in the making the process of closing a smooth one.
Many of the comments we received questioned whyOur closing ratio is 95%. We defy anyone to tell us
i would be upset because the Sellers agent wasthat what we do is incorrect! Our Realtors have tons
attempting to reduce our commission from 5%-3%of referrals and testimonials to fill the "Great Wall of
due to the fact that our offer was too low! SomeChina!
used the logic that as a Discount Broker I shouldn'tOur agents are taught not to bother other agents
complain! Others felt that it serves us right. Onefor directions to listings, ask questions like " Can you
person sent us an email calling all Discount Brokerstell us how to open a lock box, or call agents for
the Anti-Christ of our profession.showing instructions when it clearly states to call the
There truly seems to be a distorted logic of whatListing Office".
we do.We teach our agents how to properly write an offer.
For the record we`re a "Full Service Discount Broker"Can you actually tell me that the offices that some
which simply means that we as the "Listing Agentof you are affiliated teach you that? How many
take a reduced commission" for selling listing a home.times have you called a "Full Service" company for
We do however insure that Buyers Agent receive ashowing instructions only to be called back within
full commission! Simply put our listings on the MLS24-36 hours! I`m positive that many sellers if they
offer agents a commission that range from 3-4%!knew what was really going on wouldn't be too
In some cases that`s far better than what a "Fullhappy.
Service" company may offer. How many times haveI like to believe we as Realtors we have "Open
you seen a "Full Service Realtor" offer a 2-2.5%,Minds" and understand there are certain "Rules and
commission on the MLS? Can you explain why thereRegulations" that as licensed professionals we must
seems to be "Two sets of rules?" More importantadhere too.
how come you don't question why?We fill a niche market that some Realtors thumb
The mere fact that we`re taking a reducedtheir noses on. Hard to believe, but it's true! I've had
commission has little or no bearing on how weclients tell me that a "Full Service " Realtor wouldn't
perform,albeit some companies are different thantake a listing because the kitchen wasn't upgraded,it
others,just like many who practice "Real Estate".was a pre-foreclosure or that the home wasn't up to
We advertise our listings on the Internet, and Realtheir standards. That's all well and good, we have no
Estate publications.We negotiate contracts, arrangeproblem with that, just as you as professionals
for showings, do open houses, virtual tours and haveshouldn't worry what we do!
a terrific reputation.