Flying Money: History of a Best Selling Stock Photo

Flying Money, My First Photoshop Stock PhotoFinally, I had to deliver the image to Tony Stone
I noticed, when looking through my sales history, thatImages (this was before Getty Images existed) as a
many of my images have a very long life. The above4x5 transparency output from a film recorder.
image of flying money, which I named many years$15,000.00, Fifteen Years, and a Time Magazine
ago, Flight of the Greenbacks, is one of thoseCover
long-lived pictures. It brought in just under $400.00Though the earnings of this image have dropped
over the last year.considerably, way back in the day, it earned some
Now $400.00 in a year for a stock photo is hardlygood money. I would guess my total returns for this
what one would call spectacular, hardly worthimage is in the neighborhood of $15,000.00.
mentioning, I suppose. But the cool thing about thisAnother interesting point is that it took fifteen years
image earning that amount over the last year is thatfrom the time I created it for it to show up on the
I created this image in 1990! This image was, Icover of Time Magazine. The people at Time isolated
believe, the first stock photo I ever created inthe flying money and added in a face to illustrate an
Photoshop.article on what they called "The Great Retirement Rip
Hundred Dollar Bills and Wings of EgretsOff".
I photographed the money, a $100.00 bill, with a 4x5Photoshop, Progress Bars and 3D Programs
Sinar camera using Ektachrome 4x5 transparency film.In the early nineties I was constantly being told that
The wings came from a 35mm slide of an Egret inyou couldn't use Photoshop to do professional level
flight that I had photographed for part of a housingwork. I just smiled and went back to watching that
project brochure. I photographed the Egret usingprogress bar. Actually, I should say several progress
either Ektachrome or Kodachrome slide film, I don'tbars.
remember which.You could be much more efficient with two or three
The cloudy sky image was also from a 35mm slide. Imachines. I remember once using the
had all the transparencies scanned on a drum scanner"radial>zoom>blur" filter on a
at a separation house. It cost me a hefty $110.00 aphotograph in an operation that took 19+ hours to
scan, and each scan was transferred to me viafinish, then it didn't look very good so I did the old
SyQuest disk."command-z". I suppose there are those out there
Photoshop 1.0 and a Macintosh II(Colin Anderson, Shalom Ormsby and Phil Banko, for
I used Photoshop 1.0 for the digital work on aexample?) who now experience those same
Macintosh II. My machine had a whopping 32 megs ofsituations doing high-end work with 3D programs.
Ram and a un-calibrated 13 inch monitor. InIncome Producing Assets
Photoshop, back then, there were no layers, thereEvery time I set about to make a stock photo, I am
was no history, there were no layer masks and theretrying to create an image with that kind of staying
wasn't even a pen tool to create clipping paths (atpower. In the well-known investment book Rich Dad,
least at don't remember one).Poor Dad, Robert Kiyosaki advocates investing your
It took me two full days to create this image, andmoney in “income producing assets”.
probably a third day of just cleaning up edges. TryingThat is how I view my stock photos, as income
to get things perfect was the difficult part. Well, thatproducing assets. I am investing my time, my money
and the fact that everything took forever to do!and my ideas in stock photo assets. I don’t
Rotating a 30 megabyte file took over half-an-hour,know about you, but I find it very reassuring that
and since all you could see during the duration was athose assets can still, even in these years of industry
bounding box, accuracy was non-existent! I don'tturbulence, have a long and healthy life.
even like remembering it.