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Article #349: Buying On Bad News - Acquiring Undervalued Stocks.

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Hello Fellow-Investor. Companies with high returns on equity,
When stock markets drop, especially little or no debt, that aren't affected
significantly, it is obviously not very too much by economic trade cycles and
thrilling for an investor unless he that operate in areas where competition
invested in a down market. is less brutal. Especially in the
But a dropping market might not long-term. Because in the event of a
necessarily be such a bad thing after recovery, for example, Wal-Mart is more
all. Down markets – more often than likely to recover sooner than a small
not – can present perfect buying specialty retailer. The owner of smaller
opportunities. companies may find himself waiting
Turning Bad News Into a Lucrative considerably longer for his shares to
Opportunity for Your Portfolio realize their full value in the market.
Even the best companies, industries, and Does management have an excellent track
sectors fall out of favour from time to record?
time. A well-informed investor, with some The best indicator of future performance
cash and a firm understanding of the is past results. Great management tends
situation, can calmly get into a to produce great results for everyone
turbulent market and buy up shares of involved, including the shareholders.
these underdogs at a fraction of their If a company has encountered significant
value. Or, you can buy put options and problems for consecutive years while the
profit from a market that's in a industry in which it operates prospers,
downtrend. it is likely that management has been
But how do you know which companies are unwisely retained. In such cases, you and
permanent losers and which are your pocketbook would be better off
undervalued gems? Consider the following ignoring the empty promises of executives
to determine if you should invest your who are only interested in keeping their
money or keep it stashed in cash: jobs.
Is the problem temporary or long-term? The quality of management question is
You must be careful not to simply invest perhaps one of the most important an
in a company because everyone else is investor must pose to himself. Coca-Cola
running from it; sometimes there is is an excellent example of how good
reason to run! Even after the share management can make a great company even
prices of companies such as Lucent and better.
United Airlines had been cut by 75%, they When Roberto Goizueta became CEO the
still did not constitute a good business became a truly global
investment. There are many companies that powerhouse, throwing off cash to its
aren't worth buying at any price. Trash stockholders faster than they could gulp
is trash, regardless of how much you pay it down.
for it. Are you patient enough able to wait out
In some cases, problems arise that are the storm?
the result of one-time mistakes on the After you've determined that the problem
part of management. During the Savings a company has is temporary, management
and Loan crisis, for example, bank stocks has an excellent track record, and the
were beaten down to almost comical business possesses excellent economics,
levels. An investor who mentioned he was there is still one question remaining
purchasing shares of these institutions before you should purchase a seemingly
was immediately scorned, mocked, and undervalued stock.
considered crazy by even close friends. Are you patient enough to wait out the
At the same time, firmly entrenched company's troubles? Do you have the
companies such as Wells Fargo (which luxury of waiting for the company's value
boasted a solid balance sheet, to be reflected in the share price?
established reputation, top-notch Bear in mind what I always preach.
management, and steady customer base), "Trading is a business and should be
were hit just as hard as banks of lesser treated like one!" It's not a lottery
quality. game.
At some point though, those that had As investors, we know that a good company
exercised courage and relied on their will eventually be recognized by the
analytical judgment by purchasing shares market; we just don't know when.
in such banks found their portfolios much In the short run, anything can happen.
fatter. Remember the words of a very wise There is nothing to stop an undervalued
man; "you are neither right nor wrong stock from falling significantly further
because the crowd agrees with you; you in price.
are right because your analysis says so." You must have the time to wait for the
Is the business an excellent business inevitable result of wise investing,
with a suitable market capitalization? regardless of whether it takes a week,
In your attempt to look for under month, or several years. In the end, your
valuated companies you should focus your sound analytical judgment and unshakable
interested more on large market leading patience should be rewarded.
companies instead of smaller ones.






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